Privacy Policy
This Privacy Policy explains how https://epicgamingfun.uk/ ("the Website", "we", "us", "our") collects, uses, and manages your personal information when you browse or purchase through our platform.
Information We Collect
When you visit our Website, we automatically collect details about your device and how you interact with the site. We also collect information necessary to complete your orders. If you contact support, we may gather additional data. “Personal Information” means any data that can directly identify you.
Device Information
- Examples: Browser type and version, IP address, time zone, cookies, viewed pages or products, search terms, and interaction with the Website.
- Purpose: To ensure the Website functions correctly and to analyze usage for improvements.
- Source: Collected automatically via cookies, web beacons, and server logs.
- Disclosure: Shared with services such as Shopify and advertising partners including Facebook and Instagram.
Order Information
- Examples: Your name, billing and shipping addresses, payment details (like card numbers), email, and phone number.
- Purpose: To process orders, arrange shipping, verify payments, send confirmations, and detect fraud.
- Source: Directly provided by you.
- Disclosure: Shared with Shopify and selected advertising providers.
Support Details
- Examples: Contact information and address.
- Purpose: To respond to customer inquiries and maintain service quality.
- Source: Provided by customers.
- Disclosure: Potentially shared with Shopify and marketing platforms.
Children’s Privacy
This Website is designed for users 18 years and older. We do not intentionally collect data from minors. If you believe a child has submitted personal data, please contact us for removal.
Information Sharing
Your data may be shared with trusted third parties to support our operations, including:
- Shopify (e-commerce platform): Shopify Privacy Policy
- Facebook & Instagram (advertising): Manage your preferences at Facebook Help Center
- Legal compliance: We may disclose information to comply with laws or defend our rights.
Advertising & Tracking
Your information may be used to deliver personalized advertisements, such as:
- Google Analytics: Monitors site usage. Google Privacy Policy | Opt-out
- Facebook/Instagram Ads: Control settings here: Facebook Help
- General Ad Choices: Network Advertising Initiative
Managing Ad Preferences
- Facebook: Ad Settings
- Google: Ad Preferences
- Bing: Bing Ad Controls
- Global Opt-out: Digital Advertising Alliance Opt-out
How We Use Your Information
Your personal data is used to:
- Process and deliver your orders
- Manage payments
- Fulfill requests and orders
- Send newsletters, updates, and promotions.
Legal Grounds for Processing (EEA Residents)
We base our data processing on:
- Your consent
- Contractual necessity
- Legal obligations
- Protecting vital interests
- Public interest tasks
- Our legitimate business interests
Data Retention
We keep your information after purchases unless you request deletion.
Automated Decisions
If you reside in the EEA, you can object to automated decisions. We do not apply significant automated processing, but Shopify may use limited automation to prevent fraud, including:
- Temporarily blocking IP addresses after multiple failed payments
- Short-term denial of payments from suspicious IPs
Your Rights (EEA Residents)
- Access your data
- Transfer your information
- Request corrections or deletion
Learn more about international data transfers here: Shopify GDPR Details.
Cookie Usage
Cookies are small data files placed on your device to improve browsing. We use several categories:
Essential Cookies
| Name | Function |
|---|---|
_ab | Administrator access control |
_secure_session_id | Navigation support |
cart | Keeps track of your shopping cart |
cart_sig, checkout_token, etc. | Facilitate checkout |
secure_customer_sig | Supports user authentication |
_shopify_u | Customer account management |
Analytics Cookies
| Name | Purpose |
|---|---|
_tracking_consent | Stores your tracking consent |
_landing_page, _orig_referrer | Records entry pages |
_shopify_y, _s, etc. | Shopify analytics tools |
Cookie lifespan varies from 30 minutes up to 2 years. You can manage cookies via your browser settings. More information at: All About Cookies.
Do Not Track Signals
Currently, we do not adjust our data collection based on “Do Not Track” requests due to inconsistent standards.
Policy Changes
We may update this Privacy Policy occasionally to reflect legal or operational changes.
Last Updated: 27 March 2024
If you have concerns about our data practices, you can contact the UK Information Commissioner’s Office here:
ICO Complaint Portal